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Hi, I'm Cheryl.

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An industrial designer based in Hong Kong. After graduating from University of Liverpool and Loughborough University in the UK, I began my professional career designing for a consumer electronics company. Primarily focus on products such as portable audio products, baby products, home security products, etc. It also allows me to work across the disciplines in UX/UI and branding, to think beyond the product to include users experience, business, brand and strategy.

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The possibilities of endless creation and transformation in everyday objects have inspired me to be pro-active in this dynamic world by designing unique products that are not only aesthetically pleasing and practicable, but can also bring positive contribution to the society.

- This is my key aspiration as a designer.

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